Jegoplay Too Theme Park (05/2020)
Jegoplay Too Theme Park (05/2020)
From the initial inspiration in 2018 to its grand unveiling on May 19, 2020, Jego Group invested two years in developing TOO into a new attraction. Jego TOO Parent-Child Park, with parent-child interaction at its core, targets visitors of all ages and is committed to year-round operation. It integrates the 12 key elements of leisure and vacation into its design, aiming to create a high-quality suburban parent-child leisure and vacation destination for families and children.
Jego TOO Parent-Child Park is an amusement park that integrates a variety of business formats and rich experiences. We are committed to transforming the brand into an IP and further scenifying the IP, continuously conveying the core values of "Parent-Child +" to parent-child customer groups and integrating them into daily operations.
The purpose of creating these thematic IPs is to continuously refresh adults' understanding of children's education, making them realize that "family" is the core of conveying parent-child education concepts. Through these IP images, we hope to promote interaction among family members and jointly participate in the growth journey of children.
Located in Lavender Park within the Shanghai International Tourism Resort, Jego TOO Parent-Child Park spans 50,000 square meters and is surrounded by a 200,000 square meter lavender sea. The park features nearly 20 top global brands of non-powered amusement facilities, over 100 parent-child activities, 12 seasonal festivals and performances, as well as numerous interactive educational courses and IP-derived products, creating a diverse outdoor space for family entertainment, education, and leisure.
Jego TOO Parent-Child Park is split into three themed zones: Rabbit Treasure Kingdom, Growth World, and Creation Bay. The Rabbit Treasure Kingdom offers dinosaur adventures, slides, and family competitions. Magic Valley and Exploration Bay feature music fountains, swings, and imaginative games, while Bunny Home and Happy Street are spots for rest and dining. Growth World delights kids with zip lines, a sky castle, climbing nets, and water games. Creation Bay, a vast grassy area, allows children to run and play while parents relax. It's the perfect outdoor destination for family fun and bonding.
Jego TOO Parent-Child Park features top-tier attractions developed by Jego Group, a leading operator in China's family leisure industry. Besides over 20 global amusement brands, the park also offers innovative, custom-designed projects like the Rabbit Radish Pull, Super Zip Line, and Sky Castle, all of which provide unique experiences for visitors.
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